Transforming the Beauty Industry with Business Expertise & Education
At Salon Shastra, we help salon owners and academies scale with standardized education, tech-driven solutions, and business consulting.
Bridging the Gap Between Beauty & Business
Started by Vikas Rachakonda, who grew up in a family of hairdressers but saw gaps in business knowledge & industry standardization. Corporate Experience: Worked with major beauty brands like Godrej Professional, Urban Company, SSiz International, and Esskay Beauty Resources.
The Birth of Salon Shastra: Created to empower salon owners & beauty academies with business systems, branding, and education solutions. Vision to Scale the Beauty Industry: Providing curriculum standardization, ERP software, branding, and training programs
Bridging the Gap Between Beauty & Business
Mission
To empower beauty professionals with the knowledge, skills, and tools they need to thrive in a dynamic and evolving industry.
Vision
To be the global leader in hair and beauty education, known for innovation, quality, and fostering a vibrant beauty community
Our Core Values
Quality
Delivering top-notch education, training & business solutions
Innovation
Using AI, ERP, and tech-driven strategies to scale businesses
Collaboration
Partnering with industry leaders, salon owners & academies
Empowerment
Helping beauty professionals achieve financial independence
Sustainability
Promoting ethical, eco-friendly, and responsible business practices
The Visionary Behind Salon Shastra
Mr. Vikas Rachakonda
Founder
Grew up in a family of hairdressers, blending industry experience with business acumen. Holds an MBA & Ph.D. in Consumer Behavior for the Salon Industry. Corporate experience with Godrej Professional, Urban Company, and Esskay Beauty Resources. Passionate about building scalable, profitable salon businesses
Let’s Build the Future of the Beauty Industry Together
Be a Part of Salon Shastra’s Journey